Why should you hire a Dental Consultant?

June 3, 2020


Why Use a Dental Consultant?

Dental consultants will give a dentist perspective regarding the practice’s operation. They will help discover and achieve realistic goals. There is value for the dentist in knowing how their office is performing compared with the real benchmark. This is true for the team as well. Really great teams want to know how well they are doing. Today the marketplace is more complicated than in the past and strong dental practice management skills are critical to getting to the next level. Insurance companies are interfering with treatment and diagnostics, and in order to change this, leadership skills and team motivation are required.

Practising dentistry has increasingly become an expensive business in recent years.

Today, the dentist is faced with producing a profit, worrying about retaining staff, recruiting new patients, finding out about state-of-the-art technology and infection control issues; all of which require large sums of money. At the same time, insurance companies are severely curtailing the reimbursement for procedures. Rising expenses and decreasing revenues depress profits and create stress. A good dental practice management consultant will help the practice thrive, not just survive, in such an environment.

When is it time to consult with the experts?

When does an Olympic athlete bring on a coach? No high-performance athlete performs without a coach and neither should a 21st-century dental practice. The dental practice management consultant’s job is to step back and see the big picture of the talent and unique skills of the dentist and team, and how these unique talents can best be employed to attain the goal. By starting early, bad dental practice management habits can be avoided.

Dental practice team members are the absolute key to the practice’s success and help in bringing them on board early can make life substantially less stressful. A dental consultant is a specialist much like an endodontist, periodontist, etc. When do you use these specialists? You use them when they have the expertise that you need but don’t have. Or, when you don’t want to take the time to develop the expertise yourself.

How do I find a reputable dental practice management consultant? What do I avoid and what do I look for?

First, know yourself. What are you looking for? What goals have not been achieved yet? What is the 90-day versus the one-year goals? Where does the practice stand financially in production, collections, overhead; how is staff morale? Do you want to share the workload, make more money, more time off? After some reflection, start asking colleagues about their experiences and interview some dental practice consulting. Ask about their strengths in the areas that you have a need. Ask about what they do as well as how they deliver their work.

Some dental consultants prefer to concentrate their work with a client in one week and then leave. Better dental practice management firms will work with their client’s overtime to ensure that ideas are implemented. Ask for referrals and check out their level of experience. Is the dental consultant just an accountant who focuses on past performance and has a dentist as a client? Or is the dental practice management firm able to work with many dentists and help them create a future of choice while using historical data to get there? Choose a dental practice management consultant who will come to the office, listen to your concerns, and get to know you and your team.

Personalities are important but they are not as important as philosophy. What is their “world view?” It affects how they deliver services. How important are people versus numbers? Are relationships more or less valuable than data? Does the team like them? Being efficient is one thing, but today’s dental practice needs effectiveness more than anything. Management of people requires being effective, not being efficient.

Why not just do it on my own?

After spending hours working unsuccessfully, the wise dentist knows what they are good at and sticks with it. Wisdom is knowing what you don’t do well and getting someone on your side who will make you look good.

What can I expect to pay?

This is a difficult question to answer. What do you say when a patient calls and asks for an extraction fee? There are many types and without specific knowledge that comes from an exam and consults, whatever you say may be way out of line. Fees need to be based on a specific proposal outlining what is to be done and how much time will be invested in accomplishing the doctor’s goals.

At White & Associates Practice Consulting, we have over 30 years of experience as Dental Practice Management Consultants! Contact us today to schedule your free Lunch & Learn and complementary Practice Analysis to learn more about our dental consulting programs.